Discover Blast

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Helping You Work Smarter, Not Harder

They say anyone can make the simple complicated, but that creativity is making the complicated simple. Here at Blast we pride ourselves on creating things that help us, and you, keep it simple. Whether it’s something small like a document template or as big as an entire application, we strive to work smarter, not harder.

The following are some tools and resources that we’ve developed over the years to help us, and our clients, stay on track. We hope you find them useful!

Digital Analytics Blog

Persuasive Storytelling with Data Visualization
Data Visualization

Persuasive Storytelling with Data Visualization

Once upon a time Tableau came out with a Story feature that completely changed the way we look at data visualization. Follow along with Nick Mannon, Director of Data Solutions, as he explains the importance of…

Are You Using the Right Ecommerce A/B Testing KPI?
Conversion Testing

Are You Using the Right Ecommerce A/B Testing KPI?

For the past several years ecommerce and other organizations have invested more resources into running A/B/n tests on their websites. If you are conducting tests on your website, it is imperative to understand how test performance…

Adobe Summit 2018: Tips from an Adobe Analytics Rockstar
Adobe Analytics

Adobe Summit 2018: Tips from an Adobe Analytics Rockstar

Halee Kotara, Senior Analytics Consultant, represented Blast Analytics & Marketing in the 2018 Adobe Summit’s annual Analytics Rock Star competition. If you were unable to attend this spectacular session…

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Case Studies

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Analytics Resources

Analytics Tools


Get Clickstream data and own your Google Analytics data

Get unsampled Google Analytics Data

Web Analytics Unit (WAUnit)

Open Source Data Quality Monitoring (Regression) Tool


Easy-to-use report automation tools for Google Analytics

RPV Calculator

Revenue per Visitor Statistical Significance Calculator

Analytics Resources

Marketing Resources


Guides & More Resources



Over the years, we’ve constantly been evolving from what we know, iterating from challenge to challenge to continuously improve our results.

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Sacramento Tableau User Group

Join our LinkedIn Group for meeting date announcements and follow the discussion for Tableau tips and tricks!
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