Posts by Lara Fisher


Code of Ethics for Data Analysts: 8 Guidelines

Data analysts face new and greater challenges every day. This year has brought into focus a critical issue that impacts everyone from the Chief Data Officer to the analytics intern: ethics. There’s a raising concern of ethical issues in data analysis and how data is shared. Though organizations like the Digital Analytics Association lay out a code of ethics, there has been little to keep analysts, companies and leaders in check. Lara Fisher, Senior Analytics Strategist, discusses why having a code of ethics is fundamental for organizations, and more importantly, individual data analysts.

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Dec 26, 2018    0 Comments

Google Analytics

Supermetrics for Google Analytics Elevates Your Analysis

It’s a bird…It’s a plane…It’s Supermetrics! If you haven’t used Supermetrics before, you’ll want to after reading this blog post. Lara Fisher, Senior Analytics Strategist, teaches you five great ways how you can use Supermetrics for Google Analytics to elevate your analysis.

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Mar 15, 2018    1 Comment

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