Adobe Analytics Premium is built to handle the more complex attribution and predictive needs of enterprise brands. With the ability to combine and analyze on-line and off-line data, Adobe Analytics Premium provides real-time insights into how customers are experiencing your brand and enables faster reactions and personalization from marketers.
Blast provides Adobe Analytics Consulting for both products and can help you decide which is the best fit for your organization.
Here’s a side-by-side comparison of Adobe Analytics Standard and Adobe Analytics Premium:
Products Included | Adobe Analytics Standard | Adobe Analytics Premium |
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Reporting & Analytics | ![]() |
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Ad Hoc Analysis | ![]() |
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Data Workbench | ![]() |
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Segmentation | Adobe Analytics Standard | Adobe Analytics Premium |
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Unlimited Real-Time Segmentation | ![]() |
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Behavior Visualizations | ![]() |
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Online and Offline Personalized Customer Analysis | ![]() |
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Audience Clustering | ![]() |
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Marketing Attribution | Adobe Analytics Standard | Adobe Analytics Premium |
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Online Campaign and Channel Attribution | ![]() |
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360-Degree Customer View | ![]() |
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Retroactive Event Processing | ![]() |
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Out-of-the-box Attribution Models | ![]() |
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Mobile App Analytics | Adobe Analytics Standard | Adobe Analytics Premium |
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Data Collection for Mobile Channels | ![]() |
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Predictive Marketing | Adobe Analytics Standard | Adobe Analytics Premium |
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Anomaly Detection | ![]() |
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Correlation Analysis | ![]() |
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Audience Clustering | ![]() |
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Customer Propensity Modeling | ![]() |
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Decision Trees | ![]() |
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Predictive Model Markup Language (PMMI) | ![]() |
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Real-Time Analytics | Adobe Analytics Standard | Adobe Analytics Premium |
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Real-time Reports | ![]() |
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Real-time API’s | ![]() |
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Live Stream (Data Firehose) | ![]() |
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Advanced Visualizations | Adobe Analytics Standard | Adobe Analytics Premium |
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Interactive Visualizations | ![]() |
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Dashboards & Reports | ![]() |
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Side-by-side Reports | ![]() |
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Visual Querying | ![]() |
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Big Data | Adobe Analytics Standard | Adobe Analytics Premium |
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Comprehensive Data Ingestion | ![]() |
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Data Pattern Discovery | ![]() |
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On-demand Data Curation | ![]() |
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Automated Syndication | ![]() |
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Social Analytics | Adobe Analytics Standard | Adobe Analytics Premium |
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Comprehensive Social Insight | ![]() |
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Facebook and Twitter Analytics | ![]() |
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Enriched Audience Optimization | Adobe Analytics Standard | Adobe Analytics Premium |
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Classifications | ![]() |
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Integration of Offline Event Level Data | ![]() |
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Advanced Audience Discovery & Measurement | ![]() |
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Audience Activation & Delivery | ![]() |
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Customer Churn Analysis | Adobe Analytics Standard | Adobe Analytics Premium |
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Improved Retention | ![]() |
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Prioritized Marketing | ![]() |
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Propensity Modeling | ![]() |
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Increased Customer Value | ![]() |
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As Adobe Certified Experts, we can help you create your digital measurement strategy, customize your implementation, gain the insights you need to optimize your marketing efforts, and provide training to you or your entire team. Also, if you are looking for pricing for Adobe Analytics Standard or Premium please reach out and we’ll be happy to help provide a quote.
Interested to know who we have helped with their analytics recently? Many world class organizations trust Blast Analytics & Marketing to help them ensure their data is reliable and action is consistently being taken to optimize their marketing efforts.
If you have questions or are ready to discuss how Adobe Analytics Consulting can help you EVOLVE your organization, talk to a Blast Solutions Consultant.
Call 1 (888) 252-7866 or contact us below.