Supporting Leaders to EVOLVE Their Organizations

Analytics Consulting

Translate unique business goals into meaningful insights with the help of Certified Analytics Experts.


Analytics Services
 

Strategy
Strategy

Implementation
Implementation

Optimization
Optimization

Training
Training

Make Your Mark

We support leaders like you to EVOLVE your organization. By partnering with you to set goals, answer your business questions, proactively identify red flags, and improve decision making, we will provide you with a roadmap to success using our proven SIOT process.

Business Analytics

Business Analytics

Answer your business questions, proactively identify opportunities and threats, and leverage actionable insights.

Digital Analytics

Digital Analytics

Ensure your data is accurate and segmented, enabling you to make faster, informed decisions.

Marketing Analytics

Marketing Analytics

Measure and analyze your marketing performance to create an integrated strategy that maximizes campaign effectiveness and ROI.

Insights
+
Action
Content Marketing

SEO

Outrank your competitors through search engine optimization (SEO) and custom demand-driven content strategies.

Testing & Personalization

Testing & Personalization

Analyze user activity to personalize user experience, target content, and improve conversion.

Paid Media

Paid Media

Build strategies and frameworks that help you gain insights, improve lead quality, and increase ROI.

 

Can You Trust Your Data?

Get started with an analytics audit.

Learn more about our Analytics Audits »

 

Recent Clients

  • Northface
  • Intuit
  • Healthcare.gov
  • WeightWatchers
  • Stanford Business
  • Salesforce
  • Blurb
 
CMS Tealium Case Study
Case Study

Using Tealium Tag Management to Increase Customer Privacy

As part of its commitment to protecting user privacy, Healthcare.gov – the flagship site for the Affordable Care Act – was seeking ways to bolster the privacy and information-sharing tools available to their customers.

Read case study »

 
 
 

Analytics Insights

The Last Statistical Significance Calculator You’ll Ever Need
Conversion Testing

The Last Statistical Significance Calculator You’ll Ever Need

In the second installment of this blog post series, Senior Analytics Optimization Consultant, Alex Molineux unveils Blast’s new one-stop statistical significance calculator that now…

How to Calculate Statistical Significance for Session-Based Metrics in A/B Test
Google Analytics

Taking Action with Google Analytics 360 and Salesforce Integration

As an organization you need to understand your customers’ full journey so you can gain insights and ultimately take action on the touchpoints that are most effective for your potential…

How to Calculate Statistical Significance for Session-Based Metrics in A/B Test
Conversion Testing

How to Calculate Statistical Significance for Session-Based Metrics in A/B Tests

Most times an A/B testing strategy focuses on impacting the bottom-line or KPIs for a business. However, there will be times where other metrics will be of importance and it’s critical to have a…

More Analytics Insights »

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