Webtrends Analytics Audit
Ensure the integrity, specificity, and accuracy of site performance data with a Webtrends Analytics Audit.
The “out of the box” configuration of Webtrends Analytics does not take your unique business goals into consideration. Data you are using to make decisions may not be the best representation of your website's performance. The Webtrends Analytics Audit was developed to be sure that you have meaningful and actionable data to continuously improve your website and online marketing.
During a Webtrends Analytics Audit, our Webtrends Consultants listen to your business goals, perform a diagnosis of your account, evaluate your tracking needs, provide detailed recommendation documentation and assist you through the implementation process of your advanced tracking setup.
Webtrends Analytics Audit Includes:
- Goal Discovery
- Technical Documentation
- Support & Assistance
- Custom Reports & Segmentation
- Strategic Recommendations
- Post-Implementation Audit
Goal Discovery
Before starting, Webtrends Analytics Experts meet with your team to gain a full understanding of your unique tracking needs and business goals.
Technical Documentation
Once goals are defined, your current Webtrends setup is analyzed. Required changes are documented along the way in a comprehensive Technical Document to assist with implementation.
Support & Assistance
If you are having difficulties implementing the suggested changes, you can always ask your Webtrends Consultant for help. Or, they can access your site (with your permission) and make any required changes.
Custom Reports & Segmentation
Once tracking is finalized, Advanced Segment Insights (ASI) are developed to isolate specific subsets of traffic. Then custom reporting is setup to meet your specific business needs and goals.
Strategic Recommendations
Along with documented recommendations, your Webtrends Analytics Audit will feature strategic recommendations for future custom event tracking, filters, goal tracking, account configuration, reporting and advanced segmentation insights.
Post-Implementation Audit
Immediately following implementation, your account is audited to ensure data is being tracked correctly. A third audit also occurs 30 days after implementation to ensure that you are happy with your new account configuration and the data being tracked.
Ready to Get Started?
If you're ready to get more actionable insight out of your Webtrends analytics software, Request More Information or call Toll-Free 1(888) 252-7866.