We will help you audit your tags, assess your current/future tagging needs, and identify the best tag management system (TMS) that suits your scale, resources, budget and tag complexity. Then we can help you implement your selected TMS, perform a post-implementation audit to ensure all the manually placed tags were removed, and assist with ongoing management and training.
If you own or manage a website and it has ever taken you longer than one minute to put a tag on your site, tag management is for you. Tag management systems enable you, in a matter of minutes, to do work that used to take weeks, and empowers nontechnical people to manage the tools they depend on for insight.
Tags, also called scripts, send data about a web page and page visitors to third-party vendors who provide online marketers with marketing data and services. The common types of digital marketing services delivered via tags are:
As a bridge between marketing and IT, tag management is a technology that requires those who can speak both languages to help you get the most value out of your investment. At Blast we have been helping companies get value out of tag management through proven structure and process since tag management was invented. Our methodology of strategy, implementation, optimization, and training (SIOT) ensures that we answer to the demands of the marketer who needs accurate answers faster than ever, and the IT professional who needs security, privacy, and technology management to be iron clad.
Other Tag Management Solutions we work with:
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