Ryan is a Google Analytics Consultant at Blast Analytics & Marketing. With a variety of skills under his belt he spends his days assisting clients with all of their Google Analytics needs. Fueled by music, he relishes a good challenge and is driven to learn.
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Are you looking for ideas on advanced segments, dashboards, and custom reports? Wouldn’t it be great if you could quickly import pre-built solutions from the Google Analytics community? Check out latest release of Google Analytics Solutions Gallery!
Good news! Google has come to the aid of those looking for an easy way to add pre-configured dashboards, segments and custom reports to their Google Analytics account. The ‘Google Analytics – Solutions Gallery’ provides a centralized resource for user submitted solutions that address a variety of business needs. Over time we see this growing into an invaluable hub of resources for users looking to strengthen their understanding of their data.Read More
By default Google Analytics does not track file downloads, email, telephone or other outbound link clicks automatically. We developed dynamic outbound link / download tracking code a couple years ago to address this and due to the popularity, we revisit it from time to time as the Google Analytics platform evolves. The latest evolution addresses the new Universal Analytics syntax, which includes a feature that leverages the new hit callback functionality.Read More
It has been almost 2 years since we published our wildly popular post, “How to Track Downloads in Google Analytics.” Since Google Analytics does not track file downloads or other outbound link clicks automatically, we saw an opportunity to provide this code to the community. In our original post we provided some explanations and code examples for tracking file downloads in Google Analytics using event tracking.
We decided to revisit our original post and provide a valuable code update that improves performance, makes tracking downloads more manageable and easier to extend.Read More
Your data in Google Analytics may not be as accurate as you think. If you have a large volume of traffic, your data could easily be off by 10-80%, or even more. Shocking right? One reason for inaccurate data is your implementation; we’ve focused on that topic in previous blog posts and we also offer consulting services to expertly address those issues.
Another reason, which is outside of your control in Google Analytics Standard, is the amount of data you have and your probability to receive sampled data in the GA reporting interface (or even via the API). We’ll be focusing on the latter, diving into the world of sampled GA data and helping you understand at what point you should trust the data (or not).Read More
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