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September 15, 2010

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Time Saving Google Analytics Tip: Save Filtered Reports

Looking for Google Analytics Tips that will save you time by giving you faster access to saved reports? Check out this valuable time saving tip.

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September 2, 2010

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Urchin 7 Released – Limited Time Offer

Google Urchin 7 Analytics Software now available, as of August 31, 2010. To celebrate Blast is offering a $2,695 Value Bonus Consulting Package. Hurry only 10 available!

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August 18, 2010

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Beyond Usability – Engaging Users through the Experience

Users have come to expect a solid information architecture, engaging content, consistent interaction models and great visual treatment – now it’s time transcend expectations by considering the holistic site experience. Read examples of sites and software that are going beyond usability and engaging users through the site experience.

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July 29, 2010

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Google Analytics Tip: Blog Tag Analysis

Google Analytics Tip to analyze your Blog. Two key aspects of Blog Tag analysis are shared which includes External Tag Traffic analysis to evaluate SEO Benefits and Internal Tag Activity analysis to evaluate UX/Navigation Benefits.

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July 22, 2010

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Meaningful Differentiation – A Key to Improving Conversion

Can you quickly state your company’s meaningful differentiation? Is it really meaningful? Read on to see whether or not you have truly created a unique story that your company can rally around.

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June 28, 2010

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Motivity Tour: Google Webmaster Tools Integration

A screenshot tour of Motivity CMS and it’s integration with Google Webmaster Tools. This tool can help you have more control over your Google rankings by helping you identify crawl issues, index or update a site map, view commonly searched keywords, and choose settings that help tell Google how you’d like your content to be indexed.

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March 6, 2010

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Top 7 Search Engine Marketing Tips – SMX West 2010

Top 7 most interesting SEM (Search Engine Marketing – SEO and PPC) tips I learned at SMX West 2010 Conference.

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February 19, 2010

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Motivity Tour Series: Google Analytics

Explore all of the features of Motivity CMS/Ecommerce platform and its integration with Google Analytics. This post goes in depth to show Motivity’s ability to compare reports, view graphs and display analytical data including per page and per product metrics from inside the content management system.

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February 9, 2010

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Motivity CMS is Now Integrated with Google Analytics and More

Motivity CMS/Ecommerce platform is now integrated with Google Analytics, Google Website Optimizer, Google Webmaster Tools, Google Adwords and Google Maps. Motivity is the only ecommerce or content management system, actually we call it a website optimization platform, to fully integrate all of these Google tools.

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February 6, 2010

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iAnalytics? BAM Analytics Pro makes it possible.

If you want the fastest Analytics app with over 60 reports (more than double Analytics App), the ability to run date comparisons, support for multiple accounts, reports results limit customizable (options to receive 50, 100, 200 or all results – Analytics App ONLY gets top 100), Bar Charts and format of reports identical Google Analytics and much more, then check out this Analytics

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February 5, 2010

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Want to improve your Search Engine Marketing in 90 days?

Attend SMX West 2010 to improve your Search Engine Marketing with a 90 Day SEM Fitness Plan presented by Kayden Kelly, Blast Advanced Media’s online marketing and website optimization guru.

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January 4, 2010

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Winner of the Best Tests of 2009

Blast Advanced Media received the 2009 Silver Ribbon Award in Which Test Won’s Best Tests of 2009 for the Best B2C Lead Generation Tests.

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November 6, 2009

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WebAward for Best Airline Website with 70% Jump in Revenue

Blast Advanced Media received the Best of Industry WebAward For Outstanding Achievement in Web Development in the “Best Airline Website” category for strategic design and development on NatureAir.com, a site for the Eco-Friendly Costa Rica Airline. Only one Best Website Award is given for each industry to the entry that receives the highest score in [...]

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October 21, 2009

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Motivity CMS & Google Website Optimizer API

Google publicly announced the new Website Optimizer Experiment Management API at the eMetrics Marketing Optimization Summit conference in Washington, DC on October 20th. Google previously chose Blast Advanced Media’s Motivity CMS platform to test integration with the new Website Optimizer API and to provide feedback and suggestions. Below is a snippet from Google’s blog announcement [...]

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October 20, 2009

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New Google Analytics Features Unveiled

Several Blast team members attended the Google Analytics Authorized Consultant Summit (GAAC) last week. The rollout of new Google Analytics features is one of my favorite take-aways -  other than having a great time at the Googleplex.  Google provided us with a glimpse of the new GA features, but we had to keep our lips [...]

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August 7, 2009

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Top 5 Strategic Reasons for Usability Testing

5. Usability data is addicting and can lead toward a long term desire to better serve your customers. Watching a usability testing session unfold in real time allows you, the product maker, to take a step away from the product and understand what is happening on the ground. Without empathy, it is much more difficult [...]

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June 24, 2009

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Is Your Site Speed Optimized?

As pointed out on Google’s Research Blog, speed matters. Google ran a test on their search results to determine how page loading time affects user satisfaction. In Google’s experiment, they injected a delay of only 100 to 400 milliseconds. The decline in the number of searches is certainly measurable. While none of us have the [...]

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