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Beyond Usability – Engaging Users through the Experience
Users have come to expect a solid information architecture, engaging content, consistent interaction models and great visual treatment - now it's time transcend expectations by considering the holistic site experience. Read examples of sites and software that are going beyond usability and engaging users through the site experience.
Continue reading...August 7, 2009
Top 5 Strategic Reasons for Usability Testing
5. Usability data is addicting and can lead toward a long term desire to better serve your customers. Watching a usability testing session unfold in real time allows you, the product maker, to take a step away from the product and understand what is happening on the ground. Without empathy, it is much more difficult [...]
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August 18, 2010
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