Home | Submit a Ticket | Make a Payment

Google Website Optimizer Multivariate Test Tutorial for Ecommerce Product Page

Posted by on Sat, Jan 10, 2009
Filed Under | Ecommerce, Google Website Optimizer, Web Site Optimization


In this post we demonstrate how to setup a Google Website Optimizer Multivariate test on an Ecommerce Product Page using the Motivity Ecommerce/CMS Platform.

The Motivity platform includes a Google Website Optimizer module that allows you to test your website content and ecommerce pages. In order to test pages you normally need to insert snippets of JavaScript code provided by Google into your pages which most content management and ecommerce systems currently don’t support. But this CMS platform does this automatically on every page and on many of the standard content areas of your site. In addition, you can use the button in any of the WYSIWYG site editors to add the Google Website Optimizer tags in order to make additional sections of the page testable. Another great feature is that you can manage all of your A/B and Multivariate tests from a centralized location and see which pages are being tested in each of your tests.

Watch the Google Website Optimizer Multivariate Test setup using the Motivity platform:

Request more information by calling 1(888) 252-7866 or request a demo at www.MotivityWeb.com

Enjoy this post?

Join the discussion below, subscribe to our RSS feed or share it on the web.

This post was written by:

- who has written 48 posts on the Web Analytics Blog.



This Post Tagged:
  • http://disqus.com/people/121d3d4c9895e00eb08123f840749e71/ Craig

    Great post. As a company that specializes in eCommerce and multivariate testing, we will be taking a look at your platform and its capabilities. Not many platforms have this functionality integrated in its out of the box solution and this is a major upgrade to what most systems provide. Great work!

  • http://www.frenzyblogging.com/2009/10/20/crownpeak-integrates-saas-content-management-and-google-optimizer/ CrownPeak Integrates SaaS Content Management and Google Optimizer | Blogging

    [...] CMS providers — including the direct SaaS competitors like Clickability, Ingeniux, Marqui and others — have already dabbled with Google Optimizer integration. But let’s take a look at what [...]

  • Anonymous

    Thanks for the video. I would love to see some more content on using Web Optimizer with all platforms though. We are using Motivity though and love it. For anybody contemplating this platform go for it you’ll be happy.

  • http://www.kidsloftbeds.org/powell-loft-bed.html powell loft bed

    you can use the button in any of the WYSIWYG site editors to add the Google Website Optimizer tags in order to make additional sections of the page testable

  • http://webmama.co.uk/ Ecommerce Software

    Wow it is amazing.I think I should try it into my Ecommerce Website so that it can get a lot of visitors..
    Thanks for this blog.I’ll share it with my friends.

  • http://www.superspeedlearning.com/forkids/mental-artithmetic/ Mental Arithmetic

    I’ve been trying GWO for quite a time now. It’s kind of slow but then again if I won’t track my sales I wouldn’t be able to at least get conversions. Thanks for sharing



Goal Driven Online Marketing & Analytics
Copyright © 1999-2011 Blast Advanced Media