The .pdf file was just an example of a link and the syntax of using an onclick to track it; not an actual file.

It is important to note that this article was written 2.5 years ago. As such, the syntax used in this document is now outdated. When you setup a new experiment in GWO, it will provide the most current, asynchronous version, of the code.

1) You can track as many link clicks as you like, if they satisfy your definition of a conversion. Each of those links should have an onclick attribute added to the ‘a’ tag that fires the GWO conversion/goal _trackPageview. In the NEW version of the code, it would look something like:
<a href=”my-file.pdf” target=”_blank” onclick=”_gaq.push(['gwo._trackPageview', '/xxxxxxxxxx/goal']);”>Download My File</a>

Note: Replace those x’s with your actual experiment ID.

In this case, you would use this same /goal URL on the gwo Tracker to track the conversion. A helpful article to read is http://www.blastam.com/blog/index.php/2011/04/how-to-track-downloads-in-google-analytics/ which explains more on how to track file downloads or other links via the onclick attribute. If you are not opening your links in a new window/tab, some browsers will fail to track properly.

2) In the setup of GWO, you can put in anything. It doesn’t matter. You will, however have to perform an offline validation in order to start your test. The same is true for any other URL. It doesn’t matter what you put into the GWO setup. It all works based on cookies and _trackPageview’s

3) Yes, see example above in #1. To make things easy, add a target=”_blank” to the ‘a’ tag.

Hope that helps!

Joe

It is important to note that this article was written 2.5 years ago.  As such, the syntax used in this document is now outdated.  When you setup a new experiment in GWO, it will provide the most current, asynchronous version, of the code.

1) You can track as many link clicks as you like, if they satisfy your definition of a conversion.  Each of those links should have an onclick attribute added to the ‘a’ tag that fires the GWO conversion/goal _trackPageview.  In the NEW version of the code, it would look something like:
<a href=”my-file.pdf” target=”_blank” onclick=”_gaq.push(['gwo._trackPageview', '/xxxxxxxxxx/goal']);”>Download My File</a>

Note: Replace those x’s with your actual experiment ID.

In this case, you would use this same /goal URL on the gwo Tracker to track the conversion.  A helpful article to read is http://www.blastam.com/blog/index.php/2011/04/how-to-track-downloads-in-google-analytics/ which explains more on how to track file downloads or other links via the onclick attribute.  If you are not opening your links in a new window/tab, some browsers will fail to track properly.

2) In the setup of GWO, you can put in anything.  It doesn’t matter.  You will, however have to perform an offline validation in order to start your test.  The same is true for any other URL.  It doesn’t matter what you put into the GWO setup.  It all works based on cookies and _trackPageview’s

3) Yes, see example above in #1.  To make things easy, add a target=”_blank” to the ‘a’ tag.

Hope that helps!

Joe

can you please explain how do you track link clicks in GWO?
1; can I track more than 1 link as a goal in GWO, if so how?
2; what do I put into the confirmation page field in GWO?
3, can I track outbounds links too?

Regards

Jan