Kayden Kelly, Managing Director of Blast Advanced Media, to give presentation on “Marketing Benefits of Blogs & Does Your Website Rock?” to the National Academy of Television Arts & Sciences (Northern California Chapter) that puts on the International Emmy Awards. This is a must attend event for all people who live in the Sacramento and surrounding [...]
Continue reading...October 26, 2008
I recently read a great article in EContent Magazine (November 2008, Volume 31, Number 9) called “Build Community to Build Brand and Business” by Joe Dysart. Below are the highlights of the article that validate our contention that transparent online reviews and social communities foster trust and affinity. Online Reviews Influence Purchasing Decisions [...]
Continue reading...October 22, 2008
Google analytics has made some great updates to the analytics package. One update that I have been anxiously awaiting (had to use some creative programming in the past) is getting an analytics API(Yay!). Another great new feature is the motion charts that can be heavily customized to really get a clear picture how [...]
Continue reading...October 20, 2008
AppLoop has developed an iPhone application generator that takes an RSS feed and builds a brandable application around it. They provide analytics which tracks installations and usage of the application. See the video below from AppLoop that shows what you can do with their service.
Continue reading...October 17, 2008
Let’s say you’re a rookie in the field of search engine optimization, and you’ve just recently gotten the hang of how good fundamental SEO practices work. Let’s also say you’ve recoded your company’s new website in order to implement these best practices. So far you have removed all image-based page and [...]
Continue reading...October 14, 2008
Ian Lurie from the conversation marketing blog posted a great list today with the basic features for ecommerce success. Ian writes from a internet marketer’s perspective. Which is great because too often business focus on just being able to sell products online. Doing that is like filling a brick & mortar store with products [...]
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October 28, 2008
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