Archive | September, 2008

September 30, 2008

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Who needs Google when you’re just local?

Blast Advanced Media works with small, mid-size, national and multi-national businesses. We rarely find that clients will come to us unaware of the benefits effective search engine marketing can bring to their business – even if they still think there is a magic formula to making their business the guaranteed number one result on Google. [...]

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September 30, 2008

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Blast & Constant Contact Partner to provide Email Marketing and Online Surveys

We are thrilled with our new partnership with Constant Contact. Constant Contact, Inc. helps small businesses and organizations successfully connect to their customers, clients, and members through professional email marketing and survey communications. Over 200,000 businesses trust Email Marketing and Online Survey by Constant Contact® to generate more referrals, customer loyalty, and repeat business—affordably, easily, and [...]

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September 25, 2008

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A+ Employer Award – Honored by the Sacramento Business Journal

We are excited to announce that Blast Advanced Media has been recognized as a finalist for the A+ Employers of 2008 awards by the Sacramento Business Journal. Honored in the Micro category, we are one of only 10 companies with 1 to 25 employees to be honored with this award. The A+ Employers award is based [...]

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September 24, 2008

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Start Testing! Google Website Optimizer Works

Want to make web design and development decisions easier? Then start testing! In a recent test, we utilized Google Website Optimizer to see if we could improve the conversion of a key goal (requesting a catalog) on an ecommerce web site. We identified what we believed to be the obstacles on the the current request a [...]

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September 24, 2008

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Google Launches New G1 Mobile Device (Code Named Android)

After months of anticipation of hearing about Google’s entry into the mobile phone market with the ambition to make the Internet easy to use on the go was revealed Tuesday, and it looks a lot like Apple’s iPhone. T-Mobile USA showed off the G1 (previously code named Google Android), a phone that like Apple’s iPhone, has [...]

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September 23, 2008

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SEO Tip: Why Use Squidoo?

Unless you have been purposefully shunning the online social media movement over the past few years, by now you might have heard of a nifty website called Squidoo.Squidoo is essentially a wiki website functioning on Seth Godin’s credo that “Everyone’s an expert on something!” By that standard, anyone who is passionate enough about a subject, [...]

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September 16, 2008

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Troubleshooting Cross Browser Compatibility Made Easier

As a web designer at Blast, my main concern when breaking out Photoshop layouts into xhtml/css is that it will look and work the same across the most popular browsers used by internet surfers: Firefox, IE7 and IE6. I upgraded my IE6 to IE7 so that I can continue making lovely websites for our clients [...]

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September 16, 2008

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Classique Catering, Sacramento’s Premier Caterer, Launches New Website

After having been voted Best Caterer by Sacramento Magazine every year since 1998, Classique Catering needed a new website to help accomplish their business objectives of increasing the visibility of the company and of presenting the various services they provide to current and potential clients. While best known as the top caterer in Sacramento, Classique [...]

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September 12, 2008

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Usability is in the Eye of the Beholder

Last month I attended the Search Engine Strategies conference in San Jose. I was there to pick up on the latest and greatest ground-breaking techniques used for UI, SEO, SEM, SMO, and other various acronyms of internet marketing importance. I attended several classes, teaching me everything from why on Earth Twitter just might be remotely [...]

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September 11, 2008

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Google Custom 404 Widget Helps Provide Better User Experience

Google’s recently introduced custom 404 error pages make your site more user-friendly. How often have you either clicked a link to a page that no longer existed or typed in an incorrect URL? The result is typically either a bland 404 page not found error (see example at right) or a static page that offers [...]

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