When Business Legal Financial Center (BLFC) engaged us to design a web site for them, we identified key initiatives. With a multi-faceted business name, the web site needed to clearly communicate what they do – provide short or long term office space solutions. The site needed to be simple to make it clear that the rates are reasonable and to invite potential customers. At the same time, the site needed to convey the high quality of the office spaces. BLFC also wanted users to act by calling them so we needed to create clear paths for users to take this action. Through our Strategic Discovery process, we analyzed these challenges and created a web site design strategy that prioritizes and meets these needs accordingly. See our solution for Business Legal Financial Center.
Posted by admin on Fri, Nov 30, 2007
Filed Under | User Centered Design, Web Site Strategy