Brian Correia is a Marketing Strategist at Blast Analytics & Marketing. Brian has extensive experience building strategic marketing automation systems and is a Certified Marketo Expert. Additionally, he is well versed in advanced data analysis with visualization tools such as Tableau.
Brian's background includes measuring media effectiveness and media mix optimization for both online and offline media channels. He has a passion for helping businesses succeed by discovering data-driven insights and delivering actionable recommendations.
Marketo’s latest iteration focuses heavily on new email tools. Get the inside scoop on this Spring 2016 release from one of our resident marketing automation experts who performs a deep dive on the features, benefits and how much easier email templates, editing and reporting has become. By the end of this post you’ll be up and running quicker than a SPAM-bot can fill out your Marketo form.Read More
As a marketer, you’re running a million miles a minute creating, managing, tracking and analyzing all of your marketing campaigns. You are likely searching for a solution to alleviate your team’s busy work, and help you focus more on things that matter like creative marketing strategy and producing valuable content.
You may have heard about marketing automation, but haven’t had time to research it. Is it helpful or just hype?
Get our take and learn more about marketing automation as we explore the essential features and discuss the potential benefits.Read More
Overall, the Marketo summit was a great success this year. Marketers have some great new marketing automation tools to jump head first into engagement marketing. Read on to learn about the inspiration and the top 5 innovations that Marketo shared. Plus, download their engagement strategy ebook.Read More
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