Analytics Posts

Analytics, Google Analytics

Easier Tracking of iPhone Analytics

An update to Google Analytics Advanced Segmentation feature allows you to quickly and easily see what your iPhone users are doing on your site. The iPhone has brought phone based web browsing to a new level making it simpler to view websites on their phones. As more and more smartphones make it easier to browse […]

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February 26, 2009    0 Comments

Website Optimizer Tips for Tracking Complex Conversions

Google Analytics, Conversion Testing

Website Optimizer Tips for Tracking Complex Conversions

You don’t need to have a separate page to track Website Optimizer conversions We’ve learned that many people struggle with how to setup conversion tracking in Google Website Optimizer for videos, product demos, ajax forms, multiple forms on a page, or other pages that either have multiple desired actions or don’t have any clear actions. […]

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December 18, 2008    13 Comments

Top 7 Google Website Optimizer Tips

Analytics, Google Analytics

Top 7 Google Website Optimizer Tips

Here are our top 7 tips for Google Website Optimizer when you are getting started and looking for fast, actionable feedback to improve your website conversion rates. Keep it SimpleStart with A/B Testing and test major page changes with fewer variations. Google offers some sophisticated functionality for performing multivariate tests but remember that these complex […]

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December 13, 2008    1 Comment

Google Analytics

Seven Great Enhancements to Google Analytics with Greasemonkey Plugin

Looking for ways to easily enhance Google Analytics? While reading news in my Web Analytics Association I stumbled across this great article “Social Media Metrics Greasemonkey Plugin For Google Analytics” that enables you to add social metrics to your content detail reports. (See example Google Analytics screenshot to the right) Plus, I then found the […]

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November 11, 2008    0 Comments

Analytics

Skydeck – Manage Your Cell Phone Bill

Last Friday, I signed up for Skydeck, a free web service that connects to your cell phone provider and allows you to keep track of your cell phone calls and text messages. The service works great and here are some highlights of its features: Easily find out who of your friends you call the most […]

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November 10, 2008    2 Comments

Google Analytics, Conversion Testing

More Google Analytics Updates

Google Analytics adds custom reports and advanced segmentation These new features are in Beta, but should show up now when you log into Analytics. Advanced segmentation allows you to easily separate your traffic streams and then view these separations graphically. You can use existing segments or create new ones. Custom reports are where the fun […]

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November 10, 2008    2 Comments

Google Analytics, Conversion Testing

Google Analytics Updates

Google analytics has made some great updates to the analytics package. One update that I have been anxiously awaiting (had to use some creative programming in the past) is getting an analytics API(Yay!). Another great new feature is the motion charts that can be heavily customized to really get a clear picture how efforts have […]

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October 22, 2008    1 Comment

 

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