Data Management Posts

Avoid Penalties and Build Trust by Becoming GDPR Compliant

Analytics, Data Management

Avoid Penalties and Build Trust by Becoming GDPR Compliant

What is GDPR and why does it matter? The deadline is coming fast (May 25, 2018) and most are not prepared and are at risk of huge penalties and brand damage. If it isn’t a top priority to become GDPR compliant, it should be. Odds are that you are overwhelmed like many are, and if you are looking for a simple explanation of GDPR that you can finally wrap your head around…you’ve come to the right place!

Turn GDPR from a threat into an opportunity for your brand to stand out and build trust with your audience (customers).

Read More

February 9, 2018    0 Comments

Meet Tableau’s New ETL Tool: Project Maestro

Data Management, Data Visualization

Meet Tableau’s New ETL Tool: Project Maestro

We love Tableau for putting data, analysis, visualizations and dashboards into the hands of anyone. Now we love them even more for developing Project Maestro, giving everyone the ability to perform ETL! Nick Mannon, data management and visualization consultant, reviews what Project Maestro is, and how you can use it to easily extract, transform, and load your data. This will ensure accurate and clean data so you can spend less time manipulating it, and more time analyzing it!

Read More

January 14, 2018    0 Comments

Validate 2017: Top 6 Data Governance Takeaways

Data Management

Validate 2017: Top 6 Data Governance Takeaways

Up until now, data governance hasn’t received a lot of attention, especially within digital analytics, but that’s changing. Data-driven decision making is driving the focus on data governance to ensure business decisions are based on accurate data.

Hear our Top 6 takeaways from Validate 2017 — the recent ObservePoint conference in Park City, Utah. These tips and takeaways are straight from analytics industry experts and include insights regarding the future of data, how to break down barriers between Marketing and IT, whether or not you should add a Chief Data Officer (CDO) to your organization, and more.

Read More

October 16, 2017    0 Comments

Hey! You! Get Onto the Cloud!

Analytics, Data Management

Hey! You! Get Onto the Cloud!

There are many good reasons to manage your data in the cloud to meet IT and business needs. And, when I went to AWS (Amazon Web Services) Summit 2017 in San Francisco, dare I say, it opened my mind to even more reasons for utilizing cloud platforms. The advancements in technology and improvements in services continue to make AWS a compelling solution to meet many requirements.

Read More

July 2, 2017    0 Comments

 

Analytics Blog

We're here to help with tips and insight on the following topics:

Subscribe to RSS


Optimize your website and marketing campaigns

Get a constant flow of Google Analytics help and digital marketing tips, case studies and more from Google Certified Partner Blast Analytics & Marketing.




Connect with Blast Analytics & Marketing